Attest logo

Attest review: how its consumer surveys held up in our test

A self-serve consumer survey platform sold as yearly credit packs; easy to start, but many responses failed our quality checks.

2.5 / 5 #5 of 7 in Market research platforms By Daniel Brooks · Updated November 4, 2026
Consumer surveysCredit pricingIntegrated panelAI interviews
Our take in 30 seconds

We ran Attest through the same market research case we use for every tool in our market research platforms group, over 14 days. Of 200 responses to our ten-question survey, 123 were usable and 77 were rejected by quality rules. The case took 506 minutes, and setup took 4 days with 11 hours of help.

That gave Attest 2.5 out of 5 overall and fifth place of seven tools. It passed 3 of 5 connector checks, 3 of 5 export checks and 6 of 10 compliance checks. Implementation and value for money were its better parts. Ease of use and compliance were its weakest.

Attest suits brand and marketing teams that run consumer surveys regularly, want their whole team on one platform and can plan a year of research ahead. If you need a one-off survey or want to see prices first, it's a harder sell.

How we scored it

Attest scored 2.5 out of 5 overall. Implementation and value for money scored 3, features 2.5, and ease of use and compliance 2 each.

Features
2.5
Ease of use
2.0
Implementation
3.0
Compliance
2.0
Value for money
3.0

Overall score: 2.5 / 5, the average of the five parts, rounded to the nearest half point.

  • Features (2.5/5): Its survey builder and panel covered our case, but only 123 of 200 responses were usable after quality checks.
  • Ease of use (2/5): The case took 506 minutes and needed several review steps to sort usable answers from the rest.
  • Implementation (3/5): Setup took 4 days with 11 hours of assisted help, slow but manageable with support.
  • Compliance (2/5): It passed 6 of our 10 compliance requirement checks.
  • Value for money (3/5): One flat audience fee and refunds for unfilled surveys help, though prices aren't public and credits expire after 12 months.
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Attest in plain terms

Attest is an online survey platform for consumer research. You write your questions, pick who you want to hear from, and Attest sends the survey to its own panel of consumers across 59 countries and more than 70 languages. It's built so brand and marketing teams can run research without hiring an agency.

You pay with credits bought in yearly packs. One credit is one answer to one question from one person, so 10 questions sent to 500 people uses 5,000 credits. There's one flat audience fee whatever audience you target, so niche audiences don't cost extra, though they may take longer to fill.

Attest was founded in 2015 and is based in London, with an office in New York. It's different from GWI, which sells an existing survey dataset, and from Prolific, a marketplace where you set what participants are paid. In 2026 Attest launched Attest Explore, which runs one-to-one interviews moderated by AI.

What happens after you sign up

Attest runs on credits, and running research with it takes four steps.

1. Buy a credit pack. Choose a yearly pack, from Basic up to Custom, depending on how much research you plan to run.

2. Build your survey. Write your questions and choose the audience you want to reach.

3. Field it. Credits are spent as people answer. Qualifying questions only count for people who qualify.

4. Analyse the results. Review the answers. If a survey doesn't fill, you can close it and get the remaining answers refunded.

What you get

Attest keeps things fairly simple: a survey builder, its own panel and help from its team. Some extras are listed under the Custom plan.

Survey builder and panel

Build surveys and send them to Attest's consumer panel across 59 countries. Included on all plans.

Flat audience fee

One fee for any audience or location, so researching a niche group doesn't cost more.

Attest Explore

One-to-one interviews moderated by AI, launched in 2026. Attest doesn't say which plans include it.

Research expert and support

A designated research expert is listed on Custom, and Attest says its Customer Success Team supports all customers.

Unlimited seats

Your whole team can use the platform. This is listed under the Custom plan.

Who gets the most out of Attest

Attest is designed for steady, year-round research. It works best when you can estimate how many questions and respondents you'll need across the year, because unused credits don't carry over.

A good fit for

  • Marketing teams with ongoing research needs
  • Teams that want unlimited seats
  • Brands researching niche audiences
  • Teams that want a research expert on call

Not a good fit for

  • Anyone who wants a pay-as-you-go price list
  • One-off projects, since credits expire
  • Buyers who need prices before a demo
  • Academic researchers on a tight budget

Attest vs Statista, Prolific and GWI

Statista won our test with 5 out of 5, but it does a different job: it sells published statistics rather than letting you ask your own questions. Prolific scored 3 out of 5 and was easier to use than Attest. It's a participant marketplace where you set the pay, aimed at researchers. GWI scored the same 2.5 as Attest and sells an existing audience dataset.

So the choice depends on what you need. If you want your own questions answered by consumers, regularly, Attest and Prolific are the closest options. Our best market research list compares all seven tools.

OptionPriceHow it compares
AttestNo public priceYour own consumer surveys, paid for with yearly credit packs.
StatistaFree plan; paid from $199 a month, billed yearlyA library of ready-made statistics, charts and reports.
ProlificNo public priceA participant marketplace for studies, experiments and AI data work.
GWINo public priceAudience data from a global consumer survey, sold by seat.

How we tested Attest over 14 days

We tested Attest from October 10 to October 23, 2026, 14 days in all, using a trial, a demo and our own research. Every tool in this group gets the same case for a made-up online store: a ten-question survey sent to 200 respondents, followed by checks on cost, speed and data quality. The full method is in how we test.

Setup took 4 days with 11 hours of assisted help. Implementation still scored 3 out of 5, one of its two best parts, since the assisted help got us working within the week.

Response quality was the main problem. Of 200 responses, 123 were usable and 77 were rejected by quality rules. That's close to four in ten. Because Attest charges a credit for every answer, rejected answers use up credits you've already paid for.

The case took 506 minutes and needed several review steps, which is why ease of use scored only 2. Getting the data out was patchy too: it passed 3 of 5 connector checks and 3 of 5 export checks.

Compliance was its other weak spot. It passed 6 of our 10 requirement checks. Attest shows GDPR and ISO 27001 logos on its site, but we couldn't read the details on its trust pages.

Test scorecard · Attest
What we measuredResultWhat it means
Our standard case: usable responses and time taken123/200 responses usable; 506 minClose to four in ten responses failed quality checks, and the work took more than eight hours.
Setup time and help needed4 days setup; 11 h assistedExpect most of a working week and a good amount of support to get going.
Integrations and data export3/5 connectors; 3/5 export checksSome connections and export formats didn't work, so check the ones you depend on.
Compliance checks6/10 requirement checksIt missed several of our requirements, so ask Attest about the ones that matter to your business.

Attest got the survey out and back, but the results needed a lot of cleaning. 77 of 200 responses failed quality rules, the case took 506 minutes, and it fell short on connectors, exports and compliance. Its credit model is fair in places, which kept value for money at 3.

Tested October 10, 2026 to October 23, 2026.

The good and the bad from our test

Implementation went reasonably well

Setup took 4 days with 11 hours of help, enough to earn implementation a 3 out of 5. That's slow, but you won't be left on your own.

Fair rules on credits and audiences

There's one flat audience fee for any audience, and if a survey doesn't fill you can close it and get the remaining answers refunded. Value for money scored 3.

Wide reach

The panel covers 59 countries and more than 70 languages, so you can test ideas in several markets from one place.

Many responses failed quality checks

77 of our 200 responses were rejected by quality rules, leaving 123. Each answer uses a credit, so poor responses waste part of your yearly pack.

Slow and fiddly to work with

The case took 506 minutes with several review steps. Ease of use scored 2 out of 5.

Gaps in compliance

It passed only 6 of 10 compliance requirement checks, its joint-lowest score of 2 out of 5.

Pros

  • One flat audience fee, even for niche groups
  • Refunds for answers a survey doesn't fill
  • Panel across 59 countries and 70+ languages
  • Implementation scored 3 out of 5
  • New AI-moderated interviews with Attest Explore

Cons

  • 77 of 200 responses rejected by quality rules
  • Case took 506 minutes
  • Passed only 6 of 10 compliance checks
  • No public prices
  • Credits expire after 12 months with no rollover

How much Attest costs

Attest doesn't publish prices. You buy a yearly pack of credits, where one credit is one answer to one question from one person. Basic gives up to 50,000 credits a year, Standard up to 100,000, Elite up to 200,000, and Custom 400,000 or more. All plans allow credit add-ons, but Attest says top-ups during the year are 10 percent less cost-effective than buying upfront.

Credits last 12 months and don't roll over, so estimate your needs carefully. As a guide, Attest says 10 questions to 500 people uses 5,000 credits. Most teams running a few surveys a year will look at Basic or Standard. To get a price, you'll need to talk to Attest's sales team. Prices were checked on November 3, 2026.

Basic

No public price
up to 50,000 credits a year
  • Credit add-ons allowed

Standard

No public price
up to 100,000 credits a year
  • Multiple use cases or markets
  • Credit add-ons

Elite

No public price
up to 200,000 credits a year
  • Always-on insights
  • Credit add-ons

Custom

Quote
400,000+ credits a year
  • Designated research expert
  • Flat audience fee and unlimited seats
  • 59 countries, 70+ languages

There's no free plan, and Attest doesn't mention a free trial.

If a survey doesn't fill, you can pause or close it and get a refund for the remaining answers. Unused credits don't roll over after 12 months.

We couldn't find Attest's cancellation terms, so ask about them before you commit to a yearly pack.

Prices checked November 3, 2026. Prices can change, so check before you buy.

Is Attest safe to use for your research?

Attest shows GDPR, ISO 27001 and GDQ logos on its About page. We couldn't open its trust centre to read the details, and we couldn't find how long it keeps data or how it uses it. In our test it passed 6 of 10 compliance requirement checks, so ask about any gaps that matter to you.

The main money risk is credit expiry. Credits last 12 months with no rollover, so buying a bigger pack than you need wastes money. Separately, scammers have posted fake job ads using Attest's name. Attest says it never asks candidates for money or bank details.

Before buying a pack, estimate your credits as questions times respondents for each survey you plan, since leftover credits expire.

What Attest users say

Users who leave reviews are mostly happy. Search results show 4.5 out of 5 from 154 reviews on G2 and 4.7 out of 5 from 6 reviews on Capterra, checked November 3, 2026, though we couldn't open those pages directly. Trustpilot has only 2 reviews, too few to tell you much, and one of those was a warning about scam job ads rather than the product.

Users like how easy it is to create surveys and praise the customer support. The complaints are mainly about price and credits expiring.

What users praise

  • Ease of use
  • Survey creation
  • Customer support

What users complain about

  • Pricing
  • Credit expiry

Recent user reviews, in short

Summarised in our own words, not quoted. Reviewer names are left out.

★★★★★Trustpilot · September 2024

Warned about scam job offers asking for payment, not a product complaint.

★★★★★Trustpilot · August 2024

Short positive note about the website.

Our test was less positive than the ratings. Users find it easy to build surveys, but we found the work slow once quality checks were included, with 77 of 200 responses rejected. The complaints about credit expiry fit what we'd warn about too.

Ratings checked November 3, 2026.

Attest alternatives worth a look

Six other tools went through the same test. Four scored higher than Attest and two tied with it. Here are the top five.

Statista logo

Statista

Statista won our test with 5 out of 5. It suits analysts who need quick, citable statistics, with a free plan and paid plans from $199 a month, billed yearly.

Our score 5/5 · Free plan; paid from $199/mo
Delve AI logo

Delve AI

Delve AI scored 3 out of 5, beating Attest on ease of use and compliance. It suits marketing teams that need quick personas, and it has a free plan.

Our score 3/5 · Free plan; paid from $39/mo
Prolific logo

Prolific

Prolific scored 3 out of 5, with better features, ease of use and compliance than Attest. It suits researchers who need vetted participants.

Our score 3/5 · No public price
Helpfull logo

Helpfull

Helpfull scored 3 out of 5 and was easier to use. It suits founders testing names, ads and packaging fast, with a free plan and Premium at $49 a month.

Our score 3/5 · Free plan; paid from $49/mo
GWI logo

GWI

GWI also scored 2.5 out of 5, with slightly better compliance but harder implementation. It suits agencies profiling consumer audiences at scale.

Our score 2.5/5 · No public price
2.5/5

Should you use Attest?

Attest is a reasonable but unremarkable choice. In our test, only 123 of 200 responses were usable, the case took 506 minutes, and it passed 6 of 10 compliance checks. That's why it scored 2.5 out of 5 and came fifth of seven. Its flat audience fee, refunds for unfilled surveys and wide panel are real strengths for teams that research often.

If you're a brand team with a steady research plan, ask Attest for a demo and a quote, and plan your credits carefully. If you run surveys only now and then, or want prices up front, the higher-ranked tools are a better place to start.

Attest suits brand teams running regular consumer surveys; occasional users and anyone wanting public prices should look elsewhere.

Still deciding?

See how Attest compares

Every tool in our market research platforms test got the same jobs. Our ranking puts the results side by side.

Compare market research platforms →
Disagree with our review?

Make your case

If you use Attest, or work there, and think we got something wrong, email us. Tell us what you saw and attach screenshots if you have them. We'll take another look and update the review if it changes our findings.

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Frequently asked questions

How much does Attest cost?

Attest doesn't publish prices. It sells yearly credit packs: Basic with up to 50,000 credits, Standard with up to 100,000, Elite with up to 200,000 and Custom with 400,000 or more. You need to talk to sales for a price. Attest says top-ups during the year are 10 percent less cost-effective. We checked this on November 3, 2026.

How did you test Attest?

Over 14 days we used a trial, a demo and our own research to run the same ten-question survey case for a made-up online store, with 200 respondents. We counted usable responses, timed the work and the setup, and ran checks on connectors, exports and compliance requirements.

What is an Attest credit?

One credit is one answer to one survey question from one person. So a survey of 10 questions sent to 500 people uses 5,000 credits, according to Attest. Qualifying questions only use credits for the people who qualify, which helps when you're screening for a specific audience.

Do Attest credits expire?

Yes. Credits are tied to a 12-month period and don't roll over, so anything you haven't used by the end of the year is lost. Plan your surveys for the year before you choose a pack, and remember that topping up mid-year is less cost-effective than buying the right pack upfront.

Can I get a refund from Attest?

Partly. If a survey doesn't fill, you can pause or close it and get a refund for the remaining answers. That's useful for hard-to-reach audiences. Unused credits at the end of your 12 months aren't refunded, though, and we couldn't find Attest's cancellation terms.

Does Attest charge extra for niche audiences?

No. Attest charges one flat audience fee for any audience or location, so targeting a niche group doesn't cost more per answer. Harder-to-reach audiences may take longer to fill, though. The panel covers 59 countries and more than 70 languages.

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Daniel Brooks

SaaS and productivity software

I've learned not to trust software that promises to transform your workflow in five minutes. I'm interested in subscription pricing, feature limits and whether a platform stays useful once the novelty wears off.

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