The best AI SDRs, tested and ranked

We ran six AI SDRs through the same 100-contact outreach campaign and checked every message they wrote. Here's which one did the job best, which fits your team and budget, and what each costs to start.

By Kevin ParkUpdated November 4, 20266 tools tested
Our picks in 30 seconds
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About this list

An AI SDR is software that does the work of a sales development rep. It finds prospects, researches them, writes and sends outreach, answers replies and books meetings. Most work outbound, through cold email, LinkedIn or calls, while a few talk to people already on your website. You'll find more in our AI SDRs section and our AI business tools hub.

These tools make big promises, and the gap between them shows up in the details: how many messages come out right, how long a campaign takes to set up, how well the tool catches its own mistakes, and whether it connects to your CRM and calendar without code. Prices range from a free plan to annual contracts in the thousands a month, and some vendors have faced questions about their claims, so proof and contract terms matter here.

To compare them fairly, we ran the same 100-contact campaign through each tool between October 24 and October 30, 2026, sending to inboxes we set up and controlled. We checked every message for accuracy, timed the set-up from sign-up, counted how many failed messages a retry fixed and how many problems the alerts caught, and checked how many of the 10 connections we needed worked without code.

Compare at a glance

#ToolBest forCheapest way to startScore
111xBest overall$2,417 a month, billed yearly (Julian Chat Growth) 2.5
2ArtisanBest all-in-one for small teamsNo public price 2.5
3Qualified PiperBest for inbound on SalesforceNo public price 2.5
4BoundoBest for LinkedIn and email bundlesNo public price 2.0
5AiSDRBest pay-as-you-go optionNo public price 2.0
6Regie.aiBest free option$49 a month (Pro) 2.0

Features and terms compared

These facts come from each company's own pages and our research, with prices checked on November 2 and 3, 2026; prices show the cheapest way to start.

ToolOutbound or inboundStarting priceFree plan or trialContractCRM integrations
11xBoth: Alice outbound, Julian inboundAlice from $3,750 a month, billed yearlyNone; demos onlyAnnual or multi-yearHubSpot, Salesforce, Pipedrive
ArtisanOutboundNo public priceUnclearQuote-based; terms not publishedSalesforce, HubSpot
Qualified PiperInboundNo public priceNone; demo onlyCustom quoteSalesforce, HubSpot and more
BoundoOutboundNo public priceNot statedNot statedHubSpot, Salesforce, Pipedrive
AiSDROutbound$1.50 per person prospectedBuild campaigns free, no card neededPay as you go; Team on quarterly contractsHubSpot, Salesforce
Regie.aiOutboundFree; Pro $49 a monthFree plan, no card neededNo contract on Pro and TeamHubSpot, plus a built-in CRM

Test results side by side

The headline is that no AI SDR here is ready to run on its own. The best tools, 11x and Artisan, got 66 of 100 messages right on the first pass, and the weakest, Regie.ai, got 55. Retries rescued many of the failures, but every tool still left some messages wrong, and no tool's alerts caught more than 7 of 10 problems. Scores were close as a result: three tools scored 2.5 out of 5 and three scored 2.

Set-up was slow across the board, from 103 minutes for Qualified Piper to 134 for Boundo, so plan on an afternoon before your first campaign goes out. Connections were the most even result: 11x had 7 of the 10 we needed working without code, and every other tool had 6. The surprise was Piper, an inbound tool built for website visitors, which was the quickest to set up even though our email campaign isn't its main job.

Every tool got the same test, between October 24, 2026 to October 30, 2026.

ToolScoreRuns completed correctly out of 20Time to build each workflow from sign-upHow failures are handled (retries, alerts, human hand-off)Cost per 100 runs at list pricesIntegrations available for the workflow without code
11x2.5/5First-pass 66/100 messages correct133 min/build; 1 workflow(s)Retries recovered 24/34; alerts 7/10–7/10 required connections no-code
Artisan2.5/5First-pass 66/100 messages correct124 min/build; 1 workflow(s)Retries recovered 21/34; alerts 7/10–6/10 required connections no-code
Qualified Piper2.5/5First-pass 59/100 messages correct103 min/build; 1 workflow(s)Retries recovered 27/41; alerts 6/10–6/10 required connections no-code
Boundo2/5First-pass 57/100 messages correct134 min/build; 1 workflow(s)Retries recovered 27/43; alerts 7/10–6/10 required connections no-code
AiSDR2/5First-pass 58/100 messages correct126 min/build; 1 workflow(s)Retries recovered 23/42; alerts 5/10–6/10 required connections no-code
Regie.ai2/5First-pass 55/100 messages correct127 min/build; 1 workflow(s)Retries recovered 25/45; alerts 6/10–6/10 required connections no-code
1

11x

Best overall
2.5

11x came first of six with 2.5 out of 5, with the top flexibility and integrations scores in the group at 3. Its agent got 66 of 100 messages right on the first pass, retries fixed 24 of the 34 failures, and alerts caught 7 of 10 problems. It also had the most no-code connections, 7 of 10. Set-up was slow, at 133 minutes.

11x sells two AI agents. Alice researches accounts and runs email and social outreach from mailboxes 11x sets up and warms for you, with two-way sync to HubSpot, Salesforce or Pipedrive. Julian talks to inbound leads by voice or chat and books meetings. It's the only tool here that covers both outbound and inbound.

It's also the most expensive, sold on annual contracts with no free trial and no published refund policy. In March 2025, TechCrunch reported that 11x had shown logos of companies that said they weren't customers; 11x blamed human error, and its founder stepped down as CEO two months later. It holds 4.2 out of 5 on Trustpilot from 37 reviews (checked November 2026).

Who it's for

Funded B2B sales teams with a clear target market and a CRM, ready to commit to an annual contract.

Skip it if

You're a small business or want to try an AI SDR without a year-long commitment. Regie.ai has a free plan and AiSDR charges as you go.

Reliability2.5
Ease of setup2.0
Flexibility3.0
Integrations3.0
Value for money2.0

What we liked

  • Joint-most accurate, with 66 of 100 messages right
  • Most no-code connections, at 7 of 10
  • Outbound and inbound agents from one vendor

What we didn't

  • 133 minutes to build one campaign
  • Annual contracts only, with no free trial
  • 2025 controversy over customer logos

Key features

  • Alice outbound agent with smart replies
  • Julian voice and chat agent for inbound leads
  • Managed Gmail mailboxes with warm-up and rotation
  • Two-way CRM sync
  • Live lead database with funding and hiring signals

Plans and prices

Alice Growth
Up to 5 end users; 2,000 new prospects a month.
$3,750 a month, billed yearly
Alice Pro
Up to 10 end users; 5,000 new prospects a month.
Custom contact sales
Alice Enterprise
Unlimited users; 10,000+ prospects a month.
Custom contact sales
Julian Voice Growth
Voice agent for inbound calls.
$5,333 a month, billed yearly
Cheapest way to start: $2,417 a month, billed yearly (Julian Chat Growth)
2

Artisan

Best all-in-one for small teams
2.5

Artisan came second with an even 2.5 out of 5 on every part. Its agent, Ava, matched 11x with 66 of 100 messages right on the first pass, retries fixed 21 of the 34 failures, and alerts caught 7 of 10 problems. Set-up took 124 minutes, and 6 of the 10 connections we needed worked without code. Our Artisan review covers the full test.

Artisan bundles everything for outbound in one product. Ava finds leads in a database of more than 250 million B2B contacts, writes and sends outreach from your own domains, answers replies and books meetings. You can require approvals, lock the tone and call to action, and set escalation rules, which we'd keep on.

Prices aren't published: every plan is quoted by lead volume, and refund terms aren't stated. In December 2025, LinkedIn banned Artisan for about two weeks over alleged data-broker scraping, and users say its LinkedIn outreach doesn't work as expected. It has 4.1 out of 5 on Trustpilot from 42 reviews (checked November 2026), with credits running out quickly a common complaint.

Who it's for

Small and mid-size teams without an outbound set-up that want lead data, sending and replies in one place.

Skip it if

You want published prices or rely on LinkedIn outreach. Regie.ai and AiSDR both publish prices, and 11x lists LinkedIn among its integrations.

Reliability2.5
Ease of setup2.5
Flexibility2.5
Integrations2.5
Value for money2.5

What we liked

  • Joint-most accurate, with 66 of 100 messages right
  • Built-in database of 250 million+ B2B contacts
  • Approval and tone controls before sending

What we didn't

  • No public prices or refund terms
  • Users report credits running out quickly
  • LinkedIn ban in December 2025

Key features

  • Ava AI BDR for leads, outreach, replies and booking
  • Built-in B2B contact database
  • Mailbox set-up and warm-up for your own domains
  • Approvals, tone locks and escalation rules
  • Salesforce and HubSpot sync

Plans and prices

Team
Full platform; Autonomous replies and meeting booking.
Custom contact sales
Scale
Everything in Team; Dedicated CSM.
Custom contact sales
Enterprise
Forward-deployed strategist; Advanced security controls and audit logs.
Custom contact sales
Cheapest way to start: No public price
3

Qualified Piper

Best for inbound on Salesforce
2.5

Qualified Piper came third with 2.5 out of 5. It was the easiest to set up, at 103 minutes, which earned its best score of 3. But reliability was its weak spot at 2: only 59 of 100 messages were right first time, retries fixed 27 of 41 failures, and alerts caught 6 of 10 problems. Our Qualified Piper review explains more.

Piper is a different kind of AI SDR. Instead of chasing cold leads, it talks to people already on your website by video, voice or chat, follows up by email and books meetings, using your CRM and intent data. Our test was an email campaign, so it doesn't capture Piper's website conversations, which are its main job.

Salesforce completed its purchase of Qualified on April 1, 2026, and Piper is being folded into Salesforce's Agentforce plans. It lists SOC 2 Type II, but data is stored only in the US, and every plan is quoted after a demo, with no free plan or trial.

Who it's for

B2B companies on Salesforce with steady website traffic that want inbound leads answered around the clock.

Skip it if

You need outbound, have a small budget or don't use Salesforce. 11x covers outbound and inbound, and Regie.ai is free to try.

Reliability2.0
Ease of setup3.0
Flexibility2.5
Integrations2.5
Value for money2.5

What we liked

  • Easiest set-up in our test, at 103 minutes
  • Video, voice and chat conversations on your website
  • SOC 2 Type II, with the report on request

What we didn't

  • Only 59 of 100 messages right first time
  • No public prices, free plan or trial
  • Data stored only in the US

Key features

  • Website conversations by video, voice and chat
  • Email follow-up for inbound leads
  • Meeting booking from forms, chat and email
  • AI SDR Agent Studio to shape its behaviour
  • Salesforce, HubSpot, Marketo and Gong integrations

Plans and prices

Premier
1 SDR agent profile; 250K web sessions.
Custom contact sales
Enterprise
2M web sessions; 10K email contacts.
Custom contact sales
Ultimate
5M web sessions; 25K email contacts.
Custom contact sales
Cheapest way to start: No public price
4

Boundo

Best for LinkedIn and email bundles
2.0

Boundo came fourth with 2 out of 5. Only 57 of 100 messages were right on the first pass, and set-up was the slowest in the test at 134 minutes. Its retries rescued 27 of 43 failures and its alerts caught 7 of 10 problems, and 6 of the 10 connections we needed worked without code.

Boundo is a small, Y Combinator-backed AI sales rep for outbound. You describe your ideal customer in a chat or upload a list, and it finds leads through third-party data providers, writes personalised messages and sends LinkedIn actions and email sequences. It adds intent tracking, a shared inbox and sync with HubSpot, Salesforce and Pipedrive.

There's a lot we couldn't confirm. Boundo publishes no prices, we found no independent user reviews, and we found no security certifications. For a tool that writes to prospects in your name, we'd want all three before signing.

Who it's for

Small outbound teams that want lead finding, LinkedIn and email outreach in one tool and will check every message.

Skip it if

You need reliable, hands-off outreach. 11x and Artisan got more messages right, and Artisan also bundles its own contact data.

Reliability2.0
Ease of setup2.0
Flexibility2.5
Integrations2.5
Value for money2.0

What we liked

  • Lead finding, outreach and inbox in one tool
  • Retries rescued 27 of 43 failed messages
  • Alerts caught 7 of 10 problems

What we didn't

  • Only 57 of 100 messages right first time
  • Slowest set-up, at 134 minutes
  • No public prices or independent reviews

Key features

  • Chat-based lead generation or list upload
  • LinkedIn connects, reactions and comments plus email
  • Unified inbox across mailboxes
  • Intent tracking on engaged leads

Plans and prices

Starter
Up to 3 members, 1,000 leads a month.
Custom contact sales
Growth
Up to 5 members, 2,500 leads a month.
Custom contact sales
Scale
Up to 10 members, 5,000 leads a month, dedicated support.
Custom contact sales
Cheapest way to start: No public price
5

AiSDR

Best pay-as-you-go option
2.0

AiSDR came fifth with 2 out of 5. It got 58 of 100 messages right on the first pass, but retries fixed only 23 of 42 failures and its alerts caught just 5 of 10 problems, the fewest in the test. Set-up took 126 minutes, and 6 of 10 connections worked without code. Read our AiSDR review.

AiSDR runs outbound over email and LinkedIn, with call tasks and video or voice notes, and its agent Ami helps you pick an audience and build campaigns. It reads recent posts and company news before writing, handles common questions and objections, and books meetings. It syncs both ways with HubSpot and Salesforce.

Its big draw is price. It's the only tool here with a published pay-as-you-go rate, $1.50 per person prospected, billed daily with no monthly fee, and you can build campaigns without a card. Team plans for 1,000+ contacts a month are quoted and come with a dedicated GTM engineer. Refund terms aren't published, and we couldn't confirm any security certifications.

Who it's for

Small teams that want to test AI outbound cheaply, without a sales call or contract, and have time to review every message.

Skip it if

You want an agent you can leave alone. 11x and Artisan got more messages right and their alerts caught more problems.

Reliability2.0
Ease of setup2.0
Flexibility2.0
Integrations2.5
Value for money2.0

What we liked

  • Pay as you go at $1.50 per person prospected
  • Build campaigns free, with no card needed
  • Email, LinkedIn, call tasks and video notes

What we didn't

  • Alerts caught just 5 of 10 problems
  • Only 58 of 100 messages right first time
  • No security certifications we could confirm

Key features

  • Ami agent for audiences and campaigns
  • Intent-based targeting from LinkedIn engagement
  • Multichannel sequences with reply handling
  • Two-way HubSpot and Salesforce sync
  • Optional managed service

Plans and prices

Pay as you go
Research, lists and writing at no extra charge; No sales call needed.
Custom contact sales
Team
For 1,000+ contacts a month; Dedicated GTM engineer.
Custom contact sales
Cheapest way to start: No public price
6

Regie.ai

Best free option
2.0

Regie.ai came last of six with 2 out of 5. Only 55 of 100 messages were right on the first pass, the lowest in the test, retries fixed 25 of 45 failures and alerts caught 6 of 10 problems. Set-up took 127 minutes. Our Regie.ai review has the full results.

That ranking says more about what we tested than about what Regie.ai is for. Its RegieGO workspace is built for people who sell, not to run outbound on its own. You describe your ideal customer in a chat, and agents find and rank accounts, look for reasons to reach out now, write messages in your voice and prepare calls, with a built-in CRM and a power dialer.

It's by far the cheapest way into this category. The free plan gives you 250 one-time credits with no card, Pro is $49 a month and Team is $150 a seat a month, with no contract on either. Credits reset each period without rolling over, and fees and credits are generally non-refundable.

Who it's for

Reps and founders who want hands-on AI help with prospecting and will check everything before it's sent.

Skip it if

You want an AI SDR to run outbound for you. 11x and Artisan got more messages right on the first pass.

Reliability2.0
Ease of setup2.0
Flexibility2.0
Integrations2.5
Value for money2.0

What we liked

  • Free plan with 250 credits and no card needed
  • No contract on Pro and Team
  • Built-in CRM and power dialer

What we didn't

  • Lowest first-pass accuracy, at 55 of 100
  • Credits don't roll over
  • Fees and credits generally non-refundable

Key features

  • AI agents that source and rank accounts from a prompt
  • Messaging that learns your voice
  • Plays across email, phone and social
  • Built-in CRM
  • Power dialer on Pro and up

Plans and prices

Free
250 one-time credits; Built-in CRM.
Free
Pro
5,000 credits a month or 60,000 up front on annual; Power dialer.
$49 a month, or $41 a month billed yearly
Team
15,000 credits per seat a month; Shared credit pool and CRM.
$150 a month, or $125 a month billed yearly
Enterprise
Volume credits; Custom CRM sync.
Custom contact sales
Cheapest way to start: $49 a month (Pro)

What it costs to get started

Regie.ai is the cheapest way in: its free plan costs nothing, Pro is $49 a month, billed monthly, or $41 a month billed yearly, and Team is $150 a seat a month with a two-seat minimum. AiSDR charges $1.50 per person prospected, billed daily with no monthly fee, while its Team plans are quoted. AiSDR also sells a managed service at $149 per campaign or $2,500 a month.

11x is the priciest: Alice Growth is $3,750 a month, billed yearly, and the inbound agents are sold separately, with Julian Chat at $2,417 a month and Julian Voice at $5,333 a month, also billed yearly. Artisan, Qualified Piper and Boundo publish no prices, so you'll need a quote. Prices were checked on November 2 or 3, 2026.

ToolCheapest way to startFree planFree trial
11x$2,417 a month, billed yearly (Julian Chat Growth)NoNo
ArtisanNo public priceNot statedNot stated
Qualified PiperNo public priceNoNo
BoundoNo public priceNot statedNot stated
AiSDRNo public priceNoYes
Regie.ai$49 a month (Pro)YesYes

Prices from each tool's own pricing page. Prices can change, so check before you buy.

Also worth knowing about

We didn't test these tools, but they come up often and may suit a specific need.

Amplemarket

AI sales agents with a person kept in the loop, often compared with 11x and Artisan. We haven't tested it.

Reply.io Jason AI

An AI SDR add-on to a sales engagement platform. We haven't tested it, but teams already on Reply.io may want to look.

Salesforce Agentforce Sales (Hunter)

Salesforce's own SDR agent, which now sits alongside Qualified Piper. We haven't tested it, but Salesforce customers may want to compare it.

How we tested

Every tool ran the same outreach campaign to the same 100 contacts between October 24 and October 30, 2026. The messages went to test inboxes we controlled, so we could read exactly what each tool sent. Using the same campaign for every tool means the results compare like with like. You can read the full set-up in how we test.

We checked how many of the 100 messages were right on the first pass, timed the set-up from sign-up to a working campaign, and counted how many failed messages a retry fixed. We also checked how many of 10 problems each tool's alerts flagged, and how many of the 10 connections the campaign needed worked without code.

Each tool then got a score out of 5, in half points, for reliability, ease of setup, flexibility, integrations and value for money. Together they make the overall score, and the ranking follows it.

ReliabilityOne of the five parts of the score
Ease of setupOne of the five parts of the score
FlexibilityOne of the five parts of the score
IntegrationsOne of the five parts of the score
Value for moneyOne of the five parts of the score

How to choose

Outbound or inbound?

Most of these tools chase cold prospects. If you'd rather answer the people already on your website, Qualified Piper is built for that, and 11x's Julian handles inbound calls and chats.

Plan to check every message

Even the best tools got only 66 of 100 messages right first time. Keep approvals on, as Artisan allows, and start with a small list before you trust any tool with your full pipeline.

Start small if you're not sure

Regie.ai's free plan and AiSDR's pay-as-you-go pricing let you test AI outbound without a contract. 11x asks for an annual commitment, so only sign once you're sure it fits.

Ask for proof and terms in writing

Vendor results are rarely independent, and 11x faced questions in 2025 over customer logos. Ask for references in your own market, a break clause and the refund terms before you sign.

Protect your sending domains

Cold email can hurt your domain's reputation. 11x sets up and warms mailboxes for you, Artisan includes warm-up for your own domains, and AiSDR sells a warmed mailbox add-on. Start with low daily volumes either way.

Want AI help with calls instead?

If your team already books plenty of meetings and needs help with notes and CRM updates, an AI sales assistant may fit better. Our list of AI sales assistants compares them.

Terms you'll see

SDR
A sales development rep, the person who finds and contacts new prospects and books meetings for the sales team.
Outbound and inbound
Outbound means contacting people who haven't asked to hear from you; inbound means answering people who came to you.
Seeded inbox
A test inbox we control, used to see exactly what a tool sends without contacting real people.
First-pass accuracy
The share of messages that came out right the first time, before any retry or fix.
Mailbox warm-up
Sending a slowly rising number of emails from a new mailbox so email providers learn to trust it.
Credits
A usage allowance that is used up as a tool finds contacts or sends messages, often reset each month.

Frequently asked questions

What is an AI SDR?

It's software that does part of the job of a sales development rep. It finds and researches prospects, writes and sends outreach, answers replies and books meetings. Most, like 11x's Alice, Artisan, AiSDR, Boundo and Regie.ai, work outbound. Qualified Piper and 11x's Julian talk to inbound leads on your website or by phone.

Can an AI SDR replace a human SDR?

Not on our results. The best tools in our test got 66 of 100 messages right first time, and none caught every problem with its alerts. Vendors claim they can replace reps, but third parties report high churn among AI SDR customers. We'd use one alongside a person who reviews what it sends.

How much does an AI SDR cost?

Regie.ai has a free plan, and its Pro plan is $49 a month. AiSDR charges $1.50 per person prospected with no monthly fee. 11x is far pricier, with Alice from $3,750 a month, billed yearly. Artisan, Qualified Piper and Boundo don't publish prices, so you'll need a quote.

How did we test these AI SDRs?

We ran the same 100-contact campaign through each tool between October 24 and 30, 2026, sending to test inboxes we controlled. We checked how many messages were right first time, timed the set-up, counted failures fixed by retries, tested how many of 10 problems the alerts caught and checked which connections worked without code.

Is AI cold outreach safe for my domain?

It carries a real risk to your sender reputation. Use warmed mailboxes, keep daily volumes low at first and make sure your contact data comes from a compliant source. 11x sets up managed mailboxes, and AiSDR and Artisan include deliverability tools. Ask any vendor where its contact data comes from.

Do AI SDRs work with LinkedIn?

Several do. 11x, AiSDR and Boundo list LinkedIn outreach, and Regie.ai plays across email, phone and social. Artisan was banned from LinkedIn for about two weeks in December 2025 over alleged data-broker scraping, and its users say its LinkedIn outreach doesn't work as expected, so test that channel before relying on it.

Our advice

The bottom line

Funded teams should start with 11x if they can accept an annual contract; everyone else can test AI outreach cheaply on Regie.ai's free plan, checking every message either way.

All AI SDRs →
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Make your case

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Written by

Kevin Park

AI automation and workflow platforms

Whenever I repeat the same task several times, I start wondering whether there's a way to automate it. I focus on flexibility, ease of use, pricing, and how much technical knowledge you need.

Update history

  • November 4, 2026: published with the results of our test, run between October 24, 2026 to October 30, 2026.
Disagree, or missing from this list? Make your case →